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[Trend Setter Tuesday] Ill X Ill Clothing

For this week’s Trend Setter Tuesday feature we catch up with ILL X Ill Clothing.

What is illxill clothing?

We’re an online clothing store bringing you exclusive Infectious Street Apparel. ILL times ILL Clothing. Inspired by the Hip-Hop culture.

What area is the line based out of? How did you begin? What sparked the interest in designing?

We’re based out of the Midwest, for the moment. We began back in 2008 with just a couple shirts and a very simple website. Lil Wayne was the person who sparked our interest in creating such designs. We’ve came so far. His lyrics and his swagger sparked what we have turned into today.

Is your line for everyone? What products do you carry?

We offer all different kinds of shirts, some I would say aren’t great for young children, but we do offer several designs that are. We mainly attract ages 15-35. At the moment we have t-shirts and a couple hoodies. We have one womans shirt at the moment as well.

Any plans for expanding the current product line?

If so any idea on what will be added? In the near future we’ll have crew neck long sleeve shirts, sunglasses, belts, v-necks, etc!

Is your line available in any stores? If so where? What about a website?

We’re exclusively online at the moment, our goal is to open up a store somewhere either on the West Coast or the East Coast, maybe LA or New York. Who knows, maybe both sometimes!

What separates illxill clothing from the other clothing lines? How are you unique?

First of all, our name alone is extremely different and unique, at least we think so. Also, you won’t find many designs like ours out there!

It seems as though the Music and Fashion industries go hand and hand. We see plenty of recording artists release clothing lines and many brands using artists to promote their product. Is this something you are looking to do?

You’re exactly right. We already have a few artist out there wearing our shirts in their music videos and photo shoots. We’re working on getting our clothing on more mainstream artist like Wiz Khalifa, Big Sean, and Lil Wayne.

Do you think technology has had an effect on the fashion industry? If so what?

Yes, we’ve expanded by buying new programs such as Illustrator and Adobe Flash which have sharpened our images and has given our website a high quality look to it. Technology has had a HUGE effect on the fashion industry.

Beyond the obvious goal of gaining financially, what is the biggest goal for your line this year? What about long-term?

Our biggest goal for this year is to have at least 50 products on our line!

Every line has a signature piece Ralph Lauren & Nautica’s bread and butter has been their 2 button short sleeve oxford (polo) shirt. What do you believe yours will be? Is there any piece of clothing that you’re excited for the world to see?

We believe out logo will be our signiture peice, it already is! All of it! We really like our “Pardon My Swag” shirt though

More than anything else how do you want the line to be remembered?

I don’t really know.. I want this to last forever.

Place your orders @  www.illxill.com


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FashionIllXIll ClothingInfectious Street ApparelTrend Setter Tuesday

brandonw • October 16, 2012

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